RX Packaging designs pure packaging box for Chanel fragrance

Apr. 18, 2024

RX Packaging recently designed an eye-catching fragrance packaging box for world-renowned luxury brand Chanel. This packaging box uses pure white as the main color and is matched with a paper card printed with the brand logo to highlight the product brand. In addition, it adopts a design that opens from the top to both sides, with woven straps as handles, providing users with an easy and pleasant opening experience. After opening, the interior is equipped with an EVA inner holder with good firmness and protective properties, allowing your beloved perfume to receive the most perfect care. This packaging box is simple but not simple, showing the forward-looking and elegance of the design.

pure packaging box

Pure white design:

Pure white is widely considered to be a symbol of nobility and purity, perfectly matching the brand image of Chanel, a luxury brand. The pure white design not only highlights the high-end temperament of the product, but also brings a pure and fresh feeling to consumers, which complements the elegant and confident atmosphere pursued by Chanel perfume products.


Highlight your brand identity:

As the core logo of the product, the brand logo is printed on the paper card and displayed prominently in the middle, allowing consumers to recognize the brand identity of the product at a glance. This prominent design not only enhances product recognition, but also further strengthens the brand image, injecting more nobility and luxury into the Chanel brand.


Elegant opening method:

It adopts a design that opens from the top to both sides and uses woven straps as handles, which brings consumers a comfortable and pleasant use experience. This design is not only convenient and fast, but also highlights the sophistication and nobility of the product, bringing a noble feeling to consumers.

pure packaging box

Perfect interior design:

The interior of the packaging box is equipped with an EVA insert to ensure the stability and safety of the perfume bottle. This inner support not only has good firmness, but also effectively protects the perfume from external impact and damage, allowing consumers to use it with confidence and experience the high quality and elegance of the product.


To sum up, this pure white perfume packaging box designed by RX Packaging for Chanel is simple but not simple, highlighting the brand's noble temperament and forward-looking design. It not only brings consumers an elegant and comfortable experience, but also injects new vitality and charm into the Chanel brand, becoming the perfect interpretation of the brand image.